How sustainability is changing consumer and investor preferences

While COVID-19 continues to occupy the preoccupations and concerns of companies and governments, the issue of sustainability neither waits nor delays, it continues to move forward. The truth is that sustainability is now higher on the corporate agenda. Interestingly, whoever took away its place in the ranking of priorities has made its relevance space instead…

Hotels, between humanization and automation, digital and cultural transformation.

In the digital age, most CEOs are procastinators. From the Latin pro (forward) and crastinus (future). Although today, in Spanish, procrastinating is nothing more than procrastinating. It is the inaction that has become a habit, the action of delaying situations, activities or decisions that need to be faced for others that are less relevant and…