Welcome to the new world we talked about so much in the past. This one in which speaking gave space to creating; creating to experiencing; experiencing to making mistakes and making mistakes to learning and learning to doing. The human being is the only animal that stumbles twice on the same stone, and blames the…
While one brand says “this cannot be done”, another one is already doing it. Or it has already done it. Companies don’t need more data but a new mindset. And there are no small and large brands, there are fast and slow brands. Before the Digital Age, the big company “ate” the small one. From…
I had the good fortune to study International Relations at an exciting time in our history. It was just after the end of the Cold War and the fall of the Berlin Wall, in a decade when a new world order was dawning. Our professors reminded us of the past from which we came and…
For now, and only for now, the use of masks is “recommended”, not mandatory. But it is a matter of days, perhaps weeks, when it will become mandatory. Little by little we will be leaving behind the enclosures to begin to retrace a new reality. Among the immense range of changes that are coming, there…
Hardly anyone saw this pandemic coming. But the pandemic is here. And many people ask me about the role of business leaders in these circumstances. Once leaders recognise a crisis as such, they can begin to organise a response. But they cannot respond as they would in a routine emergency, following plans that had been…
I remember, as if it were yesterday, a night in 1983 when I went to the cinema to see the film “The Day After”. I came out of the cinema so moved, that many years later I still remember what I felt at the time. The film showed us a world in which nuclear war…