Monthly Archives: October 2020

Regarding the essential skills to create a better tomorrow.

100 years ago, a young man named Wola said goodbye to his native Poland forever. Europe was leaving behind the first great war and a devastated and hungry continent. As if the First World War had not been enough, in 1919 the Polish-Soviet War broke out. Wola, he had hardly known what peace was, what…

Before you were what you had, now you are what you share.

We are going through an exciting paradigm shift where the world of brands will never be the same again. Branding, in this new era, is the main difference between being recognized and going unnoticed. That is why the most successful brands work to make their presence noticeable and their absence felt. Overcoming fears of a…